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All Things Everton

By Ian   Adams  ::  21/07/2011   29 Comments (»Last)

I have been reading ToffeeWeb for a good few years now and like many of you visit the site numerous times daily for any latest developments ? this along with the Official shite... sorry, 'site'... and some other fanzine websites.

Like most of you, I am getting pissed off with what is happening at and to "The People's Club" ? My club! I have supported Everton for as long as I can remember; I witnessed the 1980s revolution and glorious times, witnessed the awful 1990s (1995 apart) and the improved new millennium including the stagnation of recent years. I read with interest people?s letters and articles and now I want to put my side across. I will cover a number of topics so please bear with me!

I was a season-ticket holder for many years until I moved away with work in the mid-90s, moving back to the area in 2007, getting a new season-ticket in the Park End until this season. The reason for not renewing was due to being pissed off for most of last season, turning up to watch an utterly shite performance unless it was against the alleged top 4. I was and am pissed off with all the broken promises of new signings ?in place for the start of pre-season?. I will go the games this season but won?t have to suffer the Stoke, Blackburn, Wolves and West Brom negative bollocks!

Chairman/Owner

Bill, Bill, Bill! I was as overjoyed as anybody when he took over from the previous person, rejoicing that the Blues will be back (How many times we said that?) but Bill has not taken us forward. In fairness, he has taken us as far was he can but, let?s face it, we reached that in 2004 ? 7 years ago!

Bill is a blue but he has to stop hiding behind this ?one of you? mentality as our club is suffering. It is not feasible that these clubs being taken over are any move attractive than Everton ? we have a long history of firsts and the record books and football history highlights Everton.

When we lost the debacle of the Kings Dock, we lost the faith of investors or suitors. Mr Kenwright, that I am afraid is down to you. If we would have moved to the Kings Dock, you can bet the Abu Dhabi family from down the Lancs would have come to us. City had a ground that would attract investment; for god?s sake they were in the third tier of English football a few years ago. Bill ? stand down please, you have no business mind and are leading us to ruin.

Business

We are allegedly a multi-national brand but we are poor in the sense of business and we need to get this right in order to be attractive to investors. Our club shop is poor and it seems that we rail out all the poorest quality products on match day. The Everton 2 store could also be improved but take away the club shops and where can you buy Everton merchandise ? Kitbag! Not exactly a household name, but this follows the disaster that was the JJB deal which hardly had any Everton stock outside of Merseyside. We are sponsored by Le Coq Sportif ? again not the most universally admired brand and producers of some remarkably awful kits, although this year?s offerings are the best of the past few years.

Our corporate facilities are poor; the Park End plan (Everton Place) has gone tits-up and is an embarrassment for our club. The Chang deal was improved but still poor compared to other sponsorship deals in the Premier League, and the decision not to play Tim Howard in his native country is ridiculous.

The facilities at the ground are appalling with more often than not, the TVs not working and this with the ridiculous price of a pint and shit food, none of which goes back into the club or you wouldn?t mind paying. A simple thing such as bins both in and out of the ground would make a massive improvement and revenue of selling advertising space. Surely a club of our stature should be able to secure a car deal so the players have a company car for advertising ? all revenue. What about a suit deal or an airline firm for travelling instead of old hoarding advertising cabs!! We are a top 10 Premier League club after all, the most watched league in the world. There are so many tricks we are missing.

Managers

Howard Kendall will always be an Everton legend for the 1980s glory years and can be forgiven for the other two stints in the 1990s. It was a shame he left us after the success of the 80s but you can?t blame him or the players of the time for moving on following the European ban ? aimed at stopping our dominance I still maintain!

Colin Harvey proved that a good coach doesn?t make a good manager and unfortunately started our demise ? a hero nevertheless!

Mike Walker... what were we thinking!

Big Joe Royle ? a legend and top manager who was let down by the board... sound familiar?

Walter Smith ? a big name with a proven success rate but played some negative football; however, again was set up by the board, which brings us to...

David Moyes. I am a fan of Moyesie and am aware he has his doubters on this site; however, what he has done for our club is amazing, this despite his sometimes boring tactics... and, I have to say, the single striker at home drives me up the wall. I was laughing my head off when Liverpool employed Hodgson and even more when they brought back Dalglish ? the pair of them not in the same league as David Moyes.

Goodison Park

Goodison in its current state is not fit for attracting revenue and investment. I love Goodison and still get the hairs on my neck coming up when I go up the steps... but we are not on par with our peers. Ground share? NO! ? we are Everton and demand and deserve our own ground. The board have to stop looking at the easy option and go out and find the money for re-developing our HOME. When you look at the likes of Upton Park, White Hart Lane and Ibrox for example, all in similar locations and all re-developed.

Players

We need new players to keep the rest on their toes and get this completion for places that we all crave. The decision to let Vaughan go and keep Victor was astonishing ? I am sorry, Victor, but you are not Everton and spend more time sulking than playing.

John Heitinga ? if you?re not interested, then go ? I am sick of the regular articles about you wanting to move for your ambitions, then, when it doesn?t come off, you love the club again.

I don?t know what happened between the manager and the Yak last year but personally I thought the Yak was coming on well and then we let him go on loan! Beckford ? make or break this year mate, stop thinking about it and trust your instinct!

It is a sad state of affairs when Stoke and Sunderland are outspending Everton. So where has the recent money gone? Vaughan cash, the cash for the loan players as well as the wages saved, the Pienaar cash and the extended Chang deal, all approximately £10 million ? where is it? ? our money...

I will always support Everton and like all will be checking the internet before I go to bed every night but I have to say that I fear for my beloved blues unless we make some sound business moves. Over to you, Mr Elstone ? earn your praise instead of just writing your self-righteouspersonal blog! COYB

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