ToffeeWeb Viewpoint
In the Grip of Keith the Don ...
Few if any Evertonians had heard of Keith Wyness before he picked up the poisoned chalice of the Everton CEO in the summer of 2004. During his four-month honeymoon, he has presided over the outbreak of much-needed stability and on-field success at Goodison Park. Certainly the club has not looked back since he cast his giant smile over our future. Wyness's accomplishments during this period have been far from modest � David Moyes is under contract and the team is contending for a Champions League berth. Also he has exposed the Royal Blue finances for objective scrutiny like never before and he is primed for action. The future under 'Keith the Don' may not be pain-free but it seems unlikely to rely on the smoke and mirrors of previously administrations. But, in addition to removing the red ink from our future, he must secure the blue ink of our illustrious past. Keith the Don must secure the incredible David France Collection of Everton memorabilia for the benefit of future generations of Evertonians ... that is for our children and our children's children. Ironically, he may not know our history... but our history is clearly very much in his hands. Without doubt, it is one of the biggest challenges ahead of him � if not the biggest. Time will allow delays to the Halewood Academy and redevelopment of Goodison but, sadly, the hesitations of Mr Dunford and others have seriously jeopardised the integrity and coherence of this unique collection that charts our greatest possession ... our history. For 18 months the club has procrastinated � so much so that time is no longer on the side of Keith the Don and generations of proud Evertonians. He must act ... and he must act fast! As we reported, several viewings were organised last week for qualified acquirers... although ToffeeWeb was not invited. Nevertheless we managed to persuade our intrepid agent, Travis Furious, to locate the proceedings and see what he could find out. This is the decoded transcript of his report ... [Warning: it will send shivers down your Royal Blue spine!]
Hopefully 'Keith the Don' knows enough about our history to understand that he doesn't want to be a part of our history � as the CEO and Board member who let our heritage slip through his fingers! The thought of other parties fingering our history revolts me. But the thought of Liverpool Football Club out-manoeuvring Everton yet again and claiming our history as their own sends shivers down my spine. I've heard that they need quality memorabilia for their expanded museum to be incorporated in their new state-of-the-art stadium. Well they must have salivated at the thought of displaying the ledgers which detail 'The Split', the Stanley Park season tickets, the Anfield documents and the 1,000 plus Liverpool pre-war programmes in the collection. The honeymoon may soon be over for 'Keith the Don', I fear that he will have to deal with an angry mob if he hasn't taken the initiative and secured these priceless heritage before the AGM next month. Please send you comments direct to Keith.Wyness@EvertonFC.com and copy them to us via our Feedback page.
Michael Kenrick
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