29/11/2024 47comments  |  Jump to last

Everton have announced season ticket pricing for the Club’s first season at the new stadium at Bramley-Moore Dock.

The options at Everton Stadium will span 37 different price points, with Adult season tickets ranging from £640 to £900 and Kid season tickets for under-11s priced at £199.

Juniors, aged 11-17, will pay between £256 and £360 a season. Senior tickets are discounted to between £480 and £675.

The move from Everton’s famous old home since 1892, Goodison Park, promises completely unobstructed views, significant upgrades to the match day experience at a new state-of-the-art facility, extensive WiFi connectivity and top-class food and beverage options at a range of bars and restaurants.

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In addition, rail-seating (safe standing) is to be offered. In the South Stand, the designated home end to succeed Goodison’s Gwladys Street. 5,000 of the 14,800 seats are rail-seats for fans aged over 14.

To comply with national guidance on the safety of safe-standing sections, a new ticketing category has of 14-17 year-olds has been created for this area of the South Stand with a fixed season ticket price of £560. Fans aged 22 and over will pay £760.

Everton Stadium will also feature more wheelchair-accessible bays than any ground in the country.

The Season Ticket sales period for the 2025/26 campaign will begin in January 2025, with on-sale dates for existing Season Ticket Members staggered based on the number of seasons a supporter has been a Season Ticket Member since 2002/03. Existing Season Ticket Members will be contacted in the coming weeks with confirmation of when they will first become eligible to select their seat at Everton Stadium.

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Reader Comments (47)

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Andrew Grey
1 Posted 29/11/2024 at 17:43:34
Not as bad as I thought they might be. Always expected an increase of some sort.
Peter Griffiths
2 Posted 29/11/2024 at 17:53:33
A 33% rise minimum for me — not a small rise.
Jay Evans
3 Posted 29/11/2024 at 18:07:35
Pleasantly surprised. Genuinely.

Also now an option to spread payments over 12 months (currently it's 10.)

Bring on The Fourth Grace.

Now if we could only score a goal.

Mike Gaynes
4 Posted 29/11/2024 at 18:35:07
Does the price include all home matches, including Cup ties?

Even if it's just league matches, £900 divided by 19 is about £47 per game. Compared to pro sports in the US, that's a terrific deal. The average NFL fan is going to pay well upwards of $200 per seat per game.

Maybe next season I'll move to Merseyside.

Brent Stephens
5 Posted 29/11/2024 at 18:50:29
Mike, the price covers the 19 home league games. Cup games extra.
Mark Taylor
6 Posted 29/11/2024 at 19:13:14
Mike, we don't earn US wages here. £47 per game is quite a lot of money.

It will be interesting to see if they sell out if we get the mild recession that some are predicting over here.

Danny O'Neill
7 Posted 29/11/2024 at 19:14:48
Yes, I had read that some maybe £1,200, but if we can spread the cost, that helps a lot of people out.

Nice touch putting the cap on youth tickets.

Fred Quick
8 Posted 29/11/2024 at 19:15:30
I don't agree with Josh Edwards, when he says that Everton fans should be furious with the prices for the new stadium.

I understand that as a team we've underperformed for way too long, but on the other hand, for many of those years we have kept prices far too low in comparison to other clubs in the Premier League, and that has compromised to some extent our ability to compete.

Obviously, if we don't remain in the Premier League. the cost of tickets will seem very steep, but if we manage to stay in the Premier League, the prices will to a large extent seem justified.

It is a tough time for very many of the fans and we'll have to wait and see what the actual uptake is, I would guess the supporters will find the money from somewhere and support the club as best as they can, and the club have probably done enough research to justify the new prices.

Everton season ticket prices have been revealed for the 25/26 season and fans have every right to feel aggrieved.

Everton are severely underperforming this season and while an impending takeover looks set to revitalise the club, it would seem ludicrous for season ticket prices to increase drastically… or not.

The prices revealed by the club [29 November] show a £85 increase on the cheapest adult ticket available, which is situated in the family stand of their new stadium. Otherwise, the cheapest adult ticket available is priced at £730 with the average cost coming in at £775.

To put that into context, it works out costing a supporter an average of £40.78 per game, which with various things considered, is an astounding cost.

The ticket pricing sees a 15.3 per cent increase on the cheapest available.

Everton fans should be furious at news today ahead of stadium move

Rob Halligan
9 Posted 29/11/2024 at 19:25:55
Don't know why Josh Edwards thinks we need to feel aggrieved? If anything, we should all be made up that the prices aren't as high as many were predicting.

But then again, that link posted by Fred is a Goodison News site, so nothing more to say about that shithouse site.

Danny O'Neill
10 Posted 29/11/2024 at 19:27:02
We will sell out. Even though it is 22 December and a few weeks away, the Chelsea home fixture is already showing as sold out on the official website. We seem to sell tickets before they are printed and have an outrageous waiting list for season tickets.

As Rob says, it should be no surprise that prices have gone up. We need to generate more revenue, whilst maintaining the balance and considering the locally based supporters.

We have American owners coming in, they are going to run the club like a professional business off the pitch, and we haven't been used to, probably since the days of the late Sir John Moores?

Mark Taylor
11 Posted 29/11/2024 at 19:30:59
Danny, you may be right and, for the club's sake I hope you are but, if 15% is correct, that is a lot more than people's income is going up.

We have another 15,000 or so seats to sell and the key here is, if I'm right in thinking we face harder times, even recession next year.

Joe McMahon
12 Posted 29/11/2024 at 19:31:41
Danny, I still think it should have been 60k capacity from the beginning.
Brian Williams
13 Posted 29/11/2024 at 19:39:23
Josh Edwards? Who the fuck is Josh Edwards?

These sites with their straight out of school "posters." I refuse to call them journalists. Anyone can write anything on social media, it's up to us to just ignore most of it.

It's a £¾B stadium we're moving into and, if you didn't think there'd be significant increases in price, then more fool you.
Doesn't matter that we're shit. You don't get to pay on a quality-dependent basis.

Bottom line is: Nobody's forcing you to pay.

Paul Ferry
14 Posted 29/11/2024 at 19:39:52
Joe, the club will come to regret not making the Dock 60-65k when we have to fork out serious money somewhere down the road to increase capacity.

Also, I tend to think that with 60k we could fill the ground week-in & week-out, with the numbers waiting for a season-tickets, many others like Danny who need tickets, and many others who do not go every game. And then, of course, in due course, the glory-hunters who jump on the EFC bandwagon.

Rob Halligan
15 Posted 29/11/2024 at 19:46:45
Mark # 11…

If there is a recession that forces people to give up their season ticket, then that will be unfortunate, but believe me, there will be thousands who will be more than willing and able to afford to pay for a season ticket. The new stadium will sell out of season tickets every season, along with any tickets on a match-by-match basis.

Also, as Brian says, it was inevitable that there would be an increase in prices. What did people expect, a decrease or to remain the same as this season?

Danny O'Neill
16 Posted 29/11/2024 at 19:47:24
Joe, Paul,

There are two things here. As I've said before, and don't ask me the technicalities, but safe standing can increase the capacity to over 60,000 like in some European stadiums.

And unfounded rumours that there are plans to fill in another dock to extend one of the stands.

If the latter is feasible, I hope we don't go the wrong way, or we'll be floating on the Mersey!!!

Paul Ferry
17 Posted 29/11/2024 at 20:06:50
I've heard that too, Danny, but, erm, asking a large section of the ground to give up their seats so that others can stand might cause more than a few civil wars.

The other rumour would cost a small fortune when we could have put up a bigger stadium in the first place.

Brian Wilkinson
18 Posted 29/11/2024 at 20:10:32
I was one of the few who thought it would not be much of an increase, I thank you.

I was basing it on adult prices, certain areas will have increased more, but I think, on a whole, for the majority of senior and junior tickets, the club have done very well with the prices, when elsewhere clubs are trying to phase out junior and senior tickets, with the option of 12-month direct debit as well, a big pat on the back for the club.

Too big a risk hiking the prices up too much for the first season: bums on seats and a full stadium for the first year and by doing so not driving regular season ticket holders away, the club have for large parts got it spot on.

Brent Stephens
19 Posted 29/11/2024 at 20:10:35
I suspect the club has used dynamic pricing, adjusting prices to demand as various sections of BMD have been put on the market. I think (not sure) the first tranche of premium seats went on sale in the West Stand, giving the club its first feel about level of demand in relation to price.

I think a second tranche of premium seats then went on sale, in the West and Lower East Stands; again, that would have given the club an updated feel for demand vs supply.

I understand that all those premium seats sold out in October, probably leading the club to feel that demand was such that they could announce a further block of (semi-)premium seats in the Upper East Stand.

Initial enquiries about that latter announcement might have given the club a further feel that demand was still holding up and informing their decisions about the prices announced today.

Add in the club's evidence for demand from current non-season ticket holders.

I guess!

Brian Williams
20 Posted 29/11/2024 at 20:14:42
The other rumour would cost a small fortune when we could have put up a bigger stadium in the first place.

Thing is Paul, we couldn't!

John Raftery
21 Posted 29/11/2024 at 20:17:02
I can't see any way the club will go down the road of removing seats to accommodate safe standing. Rail seating will be fine in the South Stand Lower and in the visitors' section. But once people have their seats, they will not be willing to share that space with anyone else.

Moreover, I don't think that site can handle much more than the planned 52,888 capacity.

Paul Ferry
22 Posted 29/11/2024 at 20:24:19
How so Brian? I might well have heard that before and forgotten it.

Any stand can be higher surely - look at the crap they added on.

Geoff Cadman
23 Posted 29/11/2024 at 20:46:25
Danny,

About 6 or 7 years ago, a guy was invited to the Winslow to give a talk on safe standing. He brought with him an example of a rail seat commonly used in Germany; they are very compact and designed to be locked in the up position, for safety, during safe standing.

I thought these would be fitted at BMD to allow a ratio of 3 standing to 2 seats. I am not sure that what has been fitted, would allow the same increase in capacity.

Danny O'Neill
24 Posted 29/11/2024 at 21:08:42
Paul, Geoff,

I used it before, but Schalke, who I follow and go watch, manage to do it.

For internationals, 54,000 (all seated). For league matches, they get 63,000 into the Veltins Arena.

It seems to be restricted to the "Nordkurve", their main home supporters end. The rest of the stadium remains seated.

I often spend a lot of time stood up, especially at away matches.

Tony Abrahams
25 Posted 29/11/2024 at 21:13:27
I doubt Everton would fill out a stadium of 60,000 people on a regular basis.

My reasoning is based on Manchester City, struggling to fill out their stadium on a regular basis, and nothing more.

Billy Roberts
26 Posted 29/11/2024 at 21:15:07
My initial reaction to these prices is: 'Good'.

The club seem to have got this spot on, they have got their premium crowd sorted, the more affluent than your average fan sorted, and now these prices seem for what the vast majority of what current STH expect, new STH expect.

And just as important, don't forget the thousands of fans we have who can't afford or commit to go every week... people seem to underestimate the value and loyalty we have given for decades. I personally have held season tickets, have gone to every game of a season by just turning up.

I have had loads of seasons I didn't go and loads like last season were I went a handful. I still think I am as much an Evertonian as someone who has sat in the same seat for 30 years, it just defies any logical way of saying who's more important than whom.

That is why I'm confident that, with this new beautiful stadium, we can all be accommodated – any bitching about pricing or capacity right now just seems ridiculous.

Look at the official sites or drone images and see what will soon be ours to think you were going to pay the same or have you and 8 of your mates sitting in the same spot (virtually) is ridiculous and to be honest... that word I used to hate... 'entitled'.

We are all entitled to be given a chance for our loyalty and support to be recognised and accommodated, I agree, but I believe the club have achieved this with what has obviously been a really thorough approach to satisfy all fans.

I applaud the people at the club for this and believe once all fans sit down at their new seats they will have no complaints.
The facilities, food, drinks, toilets, social areas wrapping 3 quarters around the stadium is incredible and I believe justifys a noticeable hike... but how could it be any other way?

I personally just look forward to having a chance to go and see my team play in a world class stadium with superb facilities.

Brent Stephens
27 Posted 29/11/2024 at 21:35:24
Tony #25 "I doubt Everton would fill out a stadium of 60.000 people on a regular basis. My reasoning is based on Manchester City, struggling to fill out their stadium on a regular basis, and nothing more".

Yes but, Tony, their fans are used to winning trophies every season, so get a bit bored with all that. We'll never get to such a position of being bored like that!

Seriously, I'm with Billy #26 - I just can't wait to get into the new place.

Tony Abrahams
28 Posted 29/11/2024 at 21:39:59
I enjoyed Billy’s post Brent, and one day Everton, are going to be just like Manchester City are right now - again🤞
Peter Moore
29 Posted 29/11/2024 at 22:38:58
I hope so too Tony, as long as you are not referring to the 5 defeats in a row run.

I must be insane, feeling a shock result coming our way tomorrow, akin to the 1-5 away win in Brighton, that seemingly came out of nowhere. COYB. UTFT.

Eric Myles
30 Posted 29/11/2024 at 23:39:42
Paul #22, you're right, a stand could be made higher but I'm sure what Brian means is that we couldn't do that right now on the land we had available.

Making the stand taller means also making it deeper, which is why, as Danny says, the adjacent dock land would be needed.

Eric Myles
31 Posted 29/11/2024 at 23:46:28
Billy #36, I bet the very first complaint at the very first home game will be the price of a pint!!!

That's Everton (fans) that.

Eric Myles
32 Posted 29/11/2024 at 23:55:09
Danny #16, "5,000 of the 14,800 seats are rail-seats for fans aged over 14." in the home end.

This raises the capacity by 2,500, so there will need to be some other areas also to get an extra 7,500 to make a 60,000 capacity.

Presumably that 2,500 will be walk-up sales? And that there's something in the purchase conditions saying you're not guaranteed a seat and at anytime you could turn up and find you have to stand.

Laurie Hartley
33 Posted 29/11/2024 at 23:58:25
Paul #22 and Eric #30,

On the question of raising the stand height, I seem to remember during the planning phase the height of the structure had to be reduced slightly.

Eric Myles
34 Posted 30/11/2024 at 00:12:49
Laurie #33,

I vaguely recall that was something to do with pandering to World Heritage?

And look how that turned out for us.

Brent Stephens
35 Posted 30/11/2024 at 05:28:54
Eric #32,

"Presumably that 2,500 will be walk-up sales? And that there's something in the purchase conditions saying you're not guaranteed a seat and at any time you could turn up and find you have to stand".

Eric, I'm ignorant about converting seated areas to safe standing, especially on a match-by-match basis as I think Danny referred to at one of the German clubs.

So, if in January, I buy a seat, in what could at some time become a safe standing area, do I get a specific numbered seat (say, Row A, Seat 20)? And when it becomes safe standing do I have to stand in that row? Who makes sure I do stand there? Or doesn't it matter?

Eric Myles
36 Posted 30/11/2024 at 05:51:39
Brent #35, you're asking the same questions as me really.

All I see is 3 into 2 doesn't go. They are selling the season ticket seats to 2 people, so how does the third person get a ticket? It can't be a season ticket?

And those 2 who buy their seats must have some sort of clause in their purchase contract that they don't have a right to sit, it could be changed to a standing position at any time the club decide?

Maybe Danny can tell us how it works at other grounds? Or anyone else?

Eric Myles
37 Posted 30/11/2024 at 06:45:58
"And those 2 who buy their seats must have some sort of clause in their purchase contract that they don't have a right to sit, it could be changed to a standing position at any time the Club decide?"

The anomaly in that being that the 14- to 17-year-olds have to pay a premium to not have a guaranteed seat?

I must be missing something?

Brian Williams
38 Posted 30/11/2024 at 08:48:52
Paul#22.

Paul there were many, many restrictions when building on BMD.

One of them, as mentioned by Eric, was a height restriction.

This in turn affected the width.

There were restrictions with regard to the proximity to the water treatment plant.

There were, I was told, also weight restrictions on the complete structure itself.

It wasn't just a case of "well let's build it ten metres longer and wider and higher."

That just wasn't possible at the time mate according to what I was told.

Danny O'Neill
39 Posted 30/11/2024 at 09:05:22
As I've said Brent, I've no idea how it works.

The "Nordkurve" (home end) is the lower section behind the goal.

It is bouncing throughout the match.

Go high, or stretch those legs.

Let's see what happens. I'm still a bit confused as to if and how it would be implemented.

Paul Swan
40 Posted 30/11/2024 at 09:30:11
It would be just my bloody luck. When I first started to go to the match, my grandad made me a small wooden stool so I could stand down at the front and see over the wall. As a child of the 60s we were probably suffering a hangover from our parents being rationed and I never grew past 5 foot 8 inches. These days everyone seems much taller - my own son towers over me (although is would dispute this to his face) so it’s not genetics but as a result, if they bring back standing I’m going to have to dig out that bloody stool again to be able to see. I’ve still got it in my garage.
Geoff Cadman
41 Posted 30/11/2024 at 12:37:50
Paul,

I don't think you will need your stool.

Each row in the South Stand is about 18"-20" higher the the row in front.

Mick O'Malley
42 Posted 30/11/2024 at 13:04:24
I always preferred standing myself, the atmosphere was better. No standing up and down for late-comers or people going for a snack or a bevvy.

It'd be great if they did incorporate some safe standing and make it a bit cheaper.

Billy Roberts
43 Posted 30/11/2024 at 13:35:12
Eric @34, Haha – but in our favour, they want to get us in early and they want to keep us late.

I would imagine the prices would be not cheap obviously but not Speke airport expensive? They don't want us all pissed up before the match starts as well, or getting rat-arsed and jumping in the dock after as well!!... So reasonable prices but no loopy juice like Stella – just watery crap like Carlsberg maybe??

It's not long before we find out though.

Fred Quick
44 Posted 30/11/2024 at 21:15:25
A 20-minute video showing each stand at the new stadium, and its available facilities, aided and abetted by four of the most enthusiastic and happy people you're ever likely to meet.

Where to sit in Everton Stadium? Every stand explored!
Karl Masters
45 Posted 01/12/2024 at 00:56:51
Prices seem reasonable to me – and compared to London, they are way cheaper. And in a state of the art stadium too.

Everton have held season ticket prices a bit too low in recent years in my opinion given the level of demand. Something you can probably thank Bill Kenwright for as it happens.

I think they will sell out especially with being able to spread the cost. I've always said 52,888 seats is not enough and that may force prices up over time when the Yanks get their heads around it.

Personally, we are somewhere between 7,500 and 8,000 on the waiting list and, if we get the chance, we will be buying.

Jason Saggers
46 Posted 01/12/2024 at 14:59:09
Will the prices be discounted in the
Championship?
Andrew Heffernan
47 Posted 02/12/2024 at 08:14:55
Great post Billy, with you 100%.

The main hospitality section costing £6,500 per seat sold out nearly two years ago and this came with a commitment of 3 years – planned ticketsprices are reasonable and reflect demand and a nod to affordability.


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