Everton reveal 2022-23 away kit

Our away kit?

Speechless.

I wouldn't worry too much about present kits. It will all pale to insignificance the first time a team announces skirts. It isn't far away.

Pink?

Call me a traditionalist, but can we not stick to amber?

Play around with the 3rd kit as most teams have these days by all means.

I think it's adorable. My sister had a cuddly stuffed piggy just that color.

What’s with the Venetian Blind type motifs all over the front? The Black Watch one is miles better.

Brian, I liked that one too, 92-93. If it must depart from amber, it can be done subtly with style. Not the intention though.

Who actually signs these off?

Until the inter war years pink was for boys and blue for girls.

Surely those days are long gone??

Looks okay to me – better when you see the navy shorts as a contrast.

Run by clueless fuckwits who not only run the club with little or no idea but, just to ensure everyone knows we are shit, give us a ridiculous away shirt to make us stand out.

Who designed this? Calvert-Lewin, Tom Davies or Anthony Gordon?

What I do know is no supporter's influence can possibly have been used!!!!

Who are the idiots who design this shite? Would Peter Reid feel happy about pulling on this baby cot top and going out to play in it?

It is an insult to the players -- pink will not put the fear in anyone as our Blues come out in it.

Another massive boob by a bunch of boobies.

I've no problem with the colours as such, more the design is just ballistic.

It feels like most clubs now are trying madcap 1990's designs with their kits so maybe it's not the biggest surprise.

Frankly I liked the salmon pink and navy striped one we had in 1992 and also quite liked the 2009/10 black with "electric pink" pin stripes (anyone recall it?)

But this is quite outlandish isn't it, who knows though we could win at Chelsea for this first time since 1994 wearing a 1990's retro look hahaha.

Although cheap it certainly won’t be!

The amber 2003-04 one with blue shorts.

The yellow one from Carlo's season was class, 2020-21.

Honourable mention for that third kit in 2010-11, the cream and navy number, with the hooped socks, that was a touch of class.

Or my Grey away kit from 1985 that my mum washed with red jeans

As sad as the players in the picture look.

Only Mykolenko is barely raises the slightest hint of a smile. But I think might be trying not to burst out laughing. Or it's a nervous smile.

Amber for me. Although I did like that cream number. The Phil Neville Chelsea FA Cup kit. And that dark green number we had around the Moyes era; similar colour to the training kit we saw the team arrive in the US in.

Where were the Fans Advisory Board for goodness sake?!!! And that's tongue in cheek, not a dig.

The online shop is advertising it printed with Rondon, Andre Gomes and Branthwaite's names on the back – the latter will be on loan at PSV Eindhoven. Our marketing really is piss-poor.

As far as the design goes it's a total mess. Why can't they consult the fans about these things beforehand instead of foisting this crap on us?

He turned 60 today and there’s an article here with Peter Reid talking about him I thought you’d like.

https://www.liverpoolecho.co.uk/sport/football/football-news/peter-reid-sends-everton-transfer-24520557

Happy Birthday Paul !

Home - Blue & White
Away - Yellow & Blue
3rd - White/Grey & Blue

That would always be my choice.

He was hugely undervalued but not by us. Probably my favourite player at the time apart from Sheedy. There were many to choose from.

He was always going to be in the shadows with the national press. As I've said many times before, it felt like we couldn't even get the media's full attention when we were fighting it out with Liverpool to be top dogs and about to embark onto even more European glory. Until.

Well we all know the next chapter.

I wish we'd seen more of him. A graceful player who's career was cut down in it's prime. I know we all get frustrated with injured players and I understand there will be those who won't play unless 100%. I believe Louis Saha was this way inclined.

We want them to run through brick walls every week for us. Bracewell is a good example of what can happen if players play through injury to extremes. Frustrating as it is, I think they are mostly better looked after by medical staff now are thinking of the longevity of their careers. Plus if properly invested in, the squads are generally a lot bigger, managers don't always have to think immediate next game termism.

I like how Reid couldn't resist getting his claim in on "that pass" but he does draw out the importance of partnerships and understanding. It can't be underestimated. Centre backs, central midfield, forwards; the spine of the team.

Happy Birthday Paul Bracewell. You gave me magic moments that I'll never forget. You and that team set the standard I judge Everton on.

Away should be white, 3rd Amber or black.

Hummel had been doing so well... then again, I just looked at the Southampton away... it's a tight call for worst kit!

I'd be dubious about the team wearing this ensemble during the harsh winter months but when spring bursts into life, the understated pastel hues will blend effortlessly with the vibrant greens of Premier League pitches all over the country.

It will be a veritable feast for the eyes!

Don't apologise – just get rid. Start again and come up with a top that has something of EFC about it. How difficult can it be? A big miStake. A revenue stream that has no future.

For fuck's sake, we need as much of the readies as we can bring in and this is seen as a money winner! Why?

Given the wonderful away support last season, I believe they deserve something much, much better than this. Get me a bucket quick!!!

It's all a cunning plan. We sneak an away goal while the opposition is still rolling about laughing. It looks like the only way we'll score one, the way our recruitment is going!

A few rather insecure and uptight males amongst us ToffeeWebbers maybe. I like the colour. Pink used to be seen as a very masculine colour, admittedly in Victorian times. Not that it matters one way or the other if it's masculine as we're all grown-ups.

I read a comment from some woman on Facebook saying she wouldn't buy it for her young son. For God's sake, why? Some people need to chill out and grow up.

Not so sure about the design, however. It's rather '80s or early '90s but that seems to be making a comeback with a lot of kits now. I rarely buy shirts but I might treat myself to this. Mind you, I liked the toothpaste green one too!

I'm stuck in the 1980's, my perfect set would be

Home - 1987 home kit
Away - 1985 away kit
3rd - 1984 away kit

Who are we employing in Marketing and Communications?

I wonder do they actually analyse how many change strip kits sell each year and which colours and designs are popular? I can't see a lot of people buying this, unless it's an attempt to connect with female supporters and promote the women's side. I've no problem with that, but just making a strip pink is not exactly a cunning strategy.

I know, Everton and strategy... as if.

In answer to your question, it's obviously Little Miss Dynamite. It's a wonder Billy Boy hasn't got her posing in the kit on the advertising photos!!

It actually reminds me of a game when Man Utd played away to Southampton many years ago in a new kit that was a similar mess to this new one of ours. Southampton were winning 3-0 at half-time and Alex Ferguson made his players change kits and they never wore it again.

I would love to know who gave the nod to this – or more likely a nod-nod, wink-wink, say no more, say no more.

Amber and Royal Blue should be set in stone for our away kit, whereas only the third shirt should change. What about the goalnet shirt from the early '90s, possibly the hardest Blues shirt to track down today! (so rare).

As for this away shirt, I repeat... our board need to go – Now!

As a Scouser, I love fashion and find that each year our kits have been getting worse. Young Evertonians have to wear that abomination, can you imagine the shit they'll get?

The club are clueless.

I don't mind the colour for a football kit (though I'd never wear one). But, the design is so gross. Amateur hour.

I always think cream looks a classy colour that's grossly underused on football kits.

I actually like it as much as I like any kit. I don't wear kits, but my 2 sons want it every year. They will definitely want this.

Just who on Earth could have come up with this pile of wank? Is it Kenwright's god-daughter or someone's fucking grandchild with a set of crayons?

It epitomises the club. Woefull in every respect... oh yes – 'respect'... we won't be getting any wearing that!

Football kits are to play football in, not to be fashionable, and that is what these shirts are. What are the shorts and socks like? In the photo, the woman's badge looks in a different place than the men's.

We have had far worse than this – the ‘Tractor Tyre' of 94-96 and the one that followed it, the black and blue stripes on yellow, spring to mind.

It's not the best I've seen, but we won't wear it more than about 6 times, so hardly a reason for some of the whining on here.

It's not salmon pink though, more baby pink, and actually not a bad colour when mixed with navy. 8/10.

The new thing to do among kit designers seems to be a determination to subtly allude to some iconic symbol connected to a team's city or identity, in this case apparently the roof of Prince Rupert's Tower — but of course 99% of the time no-one makes the connection or it's a huge stretch to begin with.

The irony with these bizarre designs is that they'd be entirely better off just putting out a simple, classy all-pink top with no design on it and calling it a day. They'd save a few quid on mediocre design and probably sell more shirts.

Crap design, crap colour. Just appalling – and for all those colourists out there, it's not about it being pink, it's the hideous design and colour they have chosen.

It's a cartoon pink, Disney pink. Speechless.

I don't like Red or Pink in general, but to combine the awful colours and design is something special.

The first medal Everton have won in decades is the wooden spoon.

It's kits like that that make changing it every season a huge relief.

I'm sure someone far smarter and funnier than I can come up with an appropriate "I like my 'Stake' pink!" joke.

EDIT:- Actually I don't think it looks so bad on Iwobi - Its the pale skin that makes the whole ensemble look a bit anaemic - like a bowl of taramasalata

I remember gnashing teeth with the Lineker bib kit and its step away from tradition.

The One-2-One kit with its lighter shader of blue and poor quality.

I didn't particularly like that yellow zig-zag one from the '90s. I wasn't keen on last season's home kit although the first Hummel one I did like.

But this one. I don't mind a bit of salmon and liked that early '90s one with navy stripes. Also, last season's Black Watch kit although apparently that sash was burnt orange? I don't know, I'm not very exotic with my colours.

I can't look at this kit.

• Use the worst colour possible (cheap and near fluorescent);
• Throw a crazy design over it that gives you a headache to look at.;
• Try and make it so about 95% of the away fans wouldn't be seen dead in it...
• Because we want to break a record for the least number of replica kits sold in recent history.

I don't even like the collar!!

I'm a traditionalist I admit... I like good-looking kits — not fuckin awful ones!.

I reckon he'll look at this kit and laugh. It will be another reminder to him of the kind of idiots employed at our club.

On the other hand, if we wear it and win a few games, then I'll be happy. Being an Evertonian, hope is eternal.

Just my opinion of course but, if the aim is to make money for the club through sales, I think they might have scored a bit of an own goal. Not the last of those we'll see this season though.

Irrespective of the colour, it's the quality of the player wearing the kit that matters.

Perhaps it will stop our defence "Bleeding" goals??? 😂

Mind you, I can't wait for Fifa to allow some bloke who wakes up one morning and decides he's a woman, and insists he's put in the women's international team on the orders of Mr woke Darren Southgate, then I'll watch women's football.😀

Who's Darren Southgate?

Don't buy this heap of crap!!

Everton should play in Blue shirts and only change if there is a clash of kits. A simple yellow couldn't cause any problems unless we draw Shrewsbury or Mansfield in the cup. Can't think of any others whose home kit is blue and yellow.

Fans pay enough already without lining the pockets of kit manufacturers with their ever more garish, horrendous offerings.

I hope to never see any of these worn at Everton games. I am sure there will be a few sheep who insist on buying it. Just don't expect anything but abuse from me if you do.

I had to check my diary when I saw this. No, it isn't 1 April again.

I hope someone at the club reacts to all the negative comments and bins this before making the club a laughing stock.

I am trully amazed and shocked how this design saw the light of day. I obviously don't like the pink colour but I liked the salmon of 1992 away and 2019 away shirts.

I hope we don't get relegated this season cause I'll remember this shirt for the rest of my life.

However, with all caveats considered, this is worse than a pedestrian attempt to appeal to a wider spectrum of fans by taking a chance. This is a fashion calamity. I could be okay with pink. It is not my favorite football tone but it can look smart done properly.

The design is appalling. The uneven spacing of the motifs, which are themselves questionable, achieves nothing in terms of visual effect. It's like they thought just shifting it a bit would be edgy. Well, fuck off – you got that horribly wrong.

And what the fuck to make of these prompting arrows in between? Do those get a special padded button to be pushed? It really fucking hurts my eyes, I need some eyedrops.

If you're going to do the square motifs as the major pattern driver, it would have been better with a collar rather than the round highlighted non-collar.

Unbeknownst to me, Southampton have an affiliation with the famous Japanese wave paintings!!

Combined with a multi coloured sponsor and red badge, this may have just knocked us off top spot.

Whereas this attempts some aesthetic achievement, and perhaps doesn't quite get the wow effect, ours looks like a lack of imagination was hit with a deadline and the result was some visual flatlining.

I doubt very much if this one will be as loved many years from now by any Blue. I for one am truly disappointed as all the Hummel shirts have been good...

So why this shambles?

Hummel, please take note with regards our third shirt!

Last season we had a top that had a bike tyre tread going down the middle, it looks like we have ditched the bike tyre, and replaced the pattern with a tractor tyre.

Check out the new Crystal Palace away top, looks like someone has been let loose with some crayons.

"Does look better from the back."

And from a distance.

If I tilt my laptop screen away from me, it darkens and takes on a far more traditional Salmon hue, and looks quite good.

As I said earlier – who signs off on this stuff?

Worse, who is going to be 'brave' enough to wear it?

Brent @111, at a distance? Just how many miles are we talking about? :-)

If there is any common sense, why didn't the club check this out before?

The Psychology Of The Football Kit: Why the Right Shirt Is Your Best Chance Of Winning The League

The psychology of kits... and what it says about the team.

But my brother told me a lot are liking it.

If I could look at him over WhatsApp, I'd have been very straight-faced.

The Fans Advisory Board were indeed consulted on the new kit. Unfortunately they faxed their comments to Blue Bill but the machine malfunctioned and the only scrap of the message that could be salvaged read "FAB"

I'll get me coat

Didn't spot the woman in the promo picture

Unbelievably cruel.

I’ve got 3 daughters of varying ages and they all love this kit.

I just can't understand how the fanbase can accept this and do nothing.

It's only the away kit and, as some have suggested, possibly only for the ladies team.

What does the club represent? We're not exciting, we're never in any finals, haven't been in Europe for years, roll over at all the Sky 6 teams (Bill keeps them happy that way).

Nothing more than a make weight. And Sky would happily see us relegated and focus on the murderers.

Oh but we're getting a new ground. For fuck's sake, like that'll change anything with these lazy bastards in charge. They can't even get a proper sponsor.

I remember someone (guess who) complaining about being in a city with a world class team. Well, Man City managed to do it and win six Premier League titles!

We had an opportunity to get rid of the Kenwright show after the terrible season but instead we celebrated (wow!) staying up and the apathy returned once again. The man has had us all for fools for years, and it's shame on the fanbase for accepting the managed decline.

Kevin Thelwell, please sign somebody, anybody (but not Ross Barkley), to get this headline picture out of the way.

Already, the Daily Mail picked up on even a couple of banners / sheets the other week. Horrible thing to say but a bad start on the pitch will make it more fierce. Hope it doesn't come to that.

Everton First Club In Liverpool.

The reason there's tyre tracks on it is because we were run over (or over-run) in the Premier League last season.

This crap kit will end up in the bin, just like Everton, come May unless we get the finger out in the market. I'm looking forward to our bargain basement shit signings bursting their tripe next season in a vain effort to keep us in the Premier League.

I want no more bullshit from Billy or Moshiri's "no for sale sign" bollocks. Frank and Thelwell have a wish list akin to a Father Xmas list that will get lost in the post and arrive too late.

Moshiri and the bullshitter have overstayed their welcome long ago.

Keep the club crest and ditch the rest. This is typical small club arty farty stuff. We could have got some EitC kids to draw up better designs than this.

We are still Everton, even under Blue Bill (who presumably lent the designers the crayons to produce this kit).

It might eventually grow on me, but so might a cancerous wart.

PS Dom wants to know if they do a matching handbag.

I don't completely hate the design, I think it might look OK if the Stake logo wasn't so shit.

This augers for more of the unexpected, hopefully better than this lousy kit design.

It makes me wonder who in EFC, if any one, approved this kit design?

The club has as far as is known, massive capex and opex challenges, due to poor mismanagement over decades.

How this kit will boost any revenue streams, for Evertons season, remains to be seen.

Well I’ll drink to better times for a EFC, this weekend, but this kit, is something else.

We play shit football and if we do it wearing silly-looking shirts, it makes it even more painful.

A bit like the club we love the humour on Toffeweb is also only headed in one direction!

The Keijan kit when we were 4th most of the season but fell away at the end. It was Moyes's first full season. Really simple and classic white 2nd kit and a fab all-black 3rd kit. Rooney, Gravesen, Ferguson etc in that hard-looking black kit. It looked tough and the subliminal message was we are coming to your ground and we are getting a result.

Does the skip through the pink flowers kit give that impression today? Remember the cream one around 2010? The one when we beat Chelsea on pens in the FA Cup. That was a good one too.

Grow up, it's just an away kit, neither the colour (nor the sponsors logo) can hurt you in any way unless you let them. The football played in them could get you seriously depressed, however.

Many won't buy it but I suspect many will (though they are unlikely to be crotchety blokes becoming ‘snowflakes').

Last years white and dark blue was great.

I dislike the amber but it is still way better than the pink.

If, as it seems, nothing matters anymore, they might as well clad them in red and put a liverbird design on the chest. The board would be in awe.

The players don't care what they are wearing as long as they are paid. The only ones who care are the fans without whom there would not be any real leagues and the money spin.

Bit like my missus.

But seeing as the fashion police are out in force on this thread, I doubt many, if any at all, will change their mind once they see it for real. Besides, looking at the teams in the premier league next season, I can only see us wearing it about four times anyway.

Si # 156, I actually agree with you. People having palpitations over the colour of a football shirt is quite funny.

I now I read that Everton are thinking of signing Ross Barkley again!! Please tell The Grim Reaper, I surrender!

I assume the other two have no "image rights" in their contracts.

That said, if our current boardroom and owner believe they've actually fully exploited every other avenue of marketing why not now aim at the completely virgin colour-blind gay-boy community?

You know it makes sense!

Bernie, I think plenty of female Evertonians will buy this kit. I’ve just seen that Christine doesn’t like it though so it’s not going to be wholly accepted.

There was a version made not long ago for the support of a female cancer charity which I believe sold like hot cakes.

I was going to say, not sure if it’s the same back home now but in the States pink is the Susan B Komen Brest cancer awareness color so among other things some sports teams wear the color in October. Honestly, I don’t much like the kit but I’m scratching my head trying to think of one I’ve ever liked. Maybe it’s because it seems weird to think of Everton in anything but Royal blue? In reality other than what Chelsea and Leicester away there’s really no need for away kits. They used to use the excuse of black and white TV but even in the poorest of countries I’m not sure you can lay your hands on a black and white TV now.

The biggest factor was teams wearing matched professional kit. The colour and design don't change this from being a professional kit. The psychology piece is clearly mainly talking about amateur teams and I'd whole heartedly agree about the smartness being a boost versus a rag-tag mob.

I've worn plenty of different coloured kits and it's never made a shred of difference to my attitude or sporting ability. I've also seen rag-tag mobs annihilate their sartorial betters!

I don't agree with every design choice in the kit myself, but it is reasonable to assume that there are many people who might think this is a fantastic choice for them.

There is still a smart home kit for those who appreciate a more traditional offering.

Some of the casual misogyny that has crept into this thread is unnecessary. We have a women's team that are also ambassadors for our clubs history and traditions.

Yeah but when I think of the All Blacks I picture Jonah Lomu. When I think of Everton I think of Tom Davies. If the All blacks wore tutus and Tom Davies dressed as Iron Man I’m not sure it would make much difference.

By all accounts Rondon has been on a diet over the summer

Still, given our away form last season, anything that changes is worth a go – I'm still more concerned about who'll be wearing it and what they do in it really.

Surely the supporters deserve better fare than what is presently offered? Mr Moshiri says wait until the close of the transfer window before we criticise, but then we are shown this terrible kit, and all the players that Frank appeared to want are being signed by other clubs.

When will we be able to smile again and be proud to call ourselves "Toffees"? The days are dwindling down…

I got a notification on my phone earlier. I can't recite it, but I wasn't sure what Lampard was saying. On one hand, he was suggesting it would be a good time for Dobbi to get regular playing time, so I thought that indicated him going out on loan.

But then he closed the statement by saying we need to stay strong, so be careful how many players we let go.

Don't know what to think of that one.

We will accept as the fools at Everton know nothing about marketing and are happy to reduce any perceived risk.

I can see it being a hit at London fashion week though.. maybe we are looking to get out of the football game altogether?

Please explain to me what you mean by this because I've read it 3 and 4 times, you've lost me. You have written:

"I think the color choice has considerable merit and I applaud the club for thinking forward and offering a kit that reaches beyond traditional offerings.?

Merit? What is the merit of a bubble gum pink kit?

Forward thinking? Moving away from our history and our colours is forward thinking?
Applaud them for offering a kit... blah, blah? I know we are all different but explain how it has merit and is forward thinking?

I am a traditionalist. I think it's horrible, my wife thinks it's awful, my son thinks it is ghastly and my daughter said " Well, you could wear it down the beach"

Convince me of its merit. Which part? I'm intrigued...

On the one hand, the owner can't grasp or listen to you or see what he leaves in charge.

On the other, his custodians who are not interested in being professional or what's best for Everton – unless they are on the gravy train all the way to the new stadium at Bramley-Moore Dock (over my dead body).

See you all, High Noon on Saturday.

Here's a colour 'meaning' from a design company's website, I could not pick some of the content, but it gives the general idea:

Blue represents both the sky and the sea, and is associated with open spaces, freedom, intuition, imagination, expansiveness, inspiration, and sensitivity. Blue also represents meanings of depth, trust, loyalty, sincerity, wisdom, confidence, stability, faith, heaven, and intelligence.

Pink, a delicate color that means sweet, nice, playful, cute, romantic, charming, feminine, and tenderness, is associated with bubble gum, flowers, babies, little girls, cotton candy, and sweetness.

Yep, that's our midfield right there.

We can have opinions, but dare not say them.

Another theory could be the mainly poor players for many years that have been wearing the shirt, whatever the colour?😶

I don't like it because it just looks shit, I have always preferred the '70s amber type – simple as that and no shame on me!!!!

Look at the sum of trophies won by tLiverpool, Man Utd and Arsenal. On the spectrum of colours I wonder where pink would sit?

Incidentally, I'm not misogynist, macho, or homophobic. I, like most on this thread, just consider this to be a bloody awful shirt.

And then… no, it's not the new away kit.It's some of these posts. It would be funny if it weren't so depressing.

This level of shrieking hissy-fit anger over a football jersey is a psychologist's wet dream. Every uptight, misogynistic, toxic macho, homophobic, transphobic, generally massively insecure male thought seems to have been represented in this thread.

Everything from weaponised use of the word ‘woke', to sneering comments about woman's football, trans people and gay folk has reared its ugly head on this thread. One poster even threatened to abuse any fellow Evertonian he saw wearing one at the game. Do it to me mate. I dare you.

If it takes a pink, oddly designed football shirt to flush out tossers I don't want anywhere near the club I love, you know what? I'll buy two.

I know amber is our traditional change kit depending on colour clash but, failing that, all black looks the part. This kit just looks rushed and a total after-thought. Hummel are usually better than this.

‘Casual Misogyny'?

I don't think there is any evidence that those responding to this awful kit hate women in any casual or otherwise fashion. It's just a terribly designed kit people are responding to. Women don't come into it. Well apart from the lady modelling it.

Not to my taste, but I'm sure many young boys and girls will happily sport this kit during the summer holidays, providing they can actually persuade their guardians to buy it of course.

I truly fear about our new sleeve sponsor... Crown Paints maybe or Carlsberg... or perhaps the Russian Tourist Board!?

Our boardroom are making us a total laughing stock, I fucking hate them all!

I've heard the red thing before (Shankly was supposedly keen on the all red kit) but I doubt there is any real truth to it except it is a pretty popular colour for team sports. Why is it supposed to be synonymous with bravery? I think that is purely a Western attitude. The British Army may have liked their redcoats but they coloured the British Empire pink on the map, didn't they?

Playing rugby, I've never been at all influenced by what the colour of the opposition kit is, it just doesn't register when you are running about and is just the way you identify who is with you and who is against you.

Christine, there is a theory that the All Blacks name is actually completely accidental and the journalist who first coined it actually meant to indicate their performance was as if they were ‘all backs'– such was the ball handling ability displayed by the whole team. Who really knows?

I don't think their near invincibility is derived from their kit, I think it's more anthropology than psychology. I think it's the Pacific Islander (if that is the right ethnic group) heritage where they are commonly big, athletic and get their mature strength early. Fijians, Tongans, Samoans – they all scare the bejeezus out of any sane man – no matter the colour of their kit.

Dare I say the Kiwis perhaps get a bit of an edge from their European heritage as well (have to be tough to survive as a colonist) which may put a more ‘disciplined' element into the mix.

Make that one our away shirt... problem solved and looks good too!

Sorted...now to sort out some decent new players.

It is also my opinion that pink does have feminine connotations. Is anyone serious going to deny that (this despite my best efforts to give my daughter any colour but pink)? Whether it is suitable or not for a men's team is more moot, many teams from Man U to Real Madrid and Juve have worn a version of pink. But their shirts were not, in my humble opinion, quite as awful looking as our effort.

'Misogyny' is the basic unfounded dislike, dismissal or discrimination of or against a woman for being a woman. Indifference to women's football is indifference to the low and uninteresting standard of the football. I have nothing against women but the football is relatively poor.

Many things are connoted, related and associated with male or female. To try to shame people for acknowledging this or expressing a personal opinion without intent to insult, is mind games. Women remove facial and body hair – misandry?

I guess I object to the use of the word 'misogyny'. However, with respect to interest in women's football, and even indifference to the ladies at our own club, I think this is the position of most on this site. But maybe I'm wrong.

I do think though most object to how the media has forced women's football onto the footballing public (generally male). Overnight it became as if this was the norm. And if the male reacts negatively, they are labelled misogynists. There is something insidious about this that requires further debate.

But Si, I don't hate women, I love pink, but I think the kit is awful!

Isn't this a site for supporters of Everton Football Club, which doesn't just have men's teams. Do our female players not merit some mild interest?

I'm pretty sure ToffeeWeb used to mention the ladies in the past. Maybe they are not as interesting now they have slipped from their elite ranking?

I'd venture 99%-plus of members, posters and readers of this site gained an interest in Everton based zero on women's football. You know this too.

"Do our female players not merit some mild interest?"

Not by people that are uninterested.

I thought I would be clever about it and recruit someone who was interested in the Ladies (as they were called for a long time), and added this request:

"We cannot keep pace with the mighty Everton Ladies team in the FA Women's Premier League – any correspondents out there who want to cover them for ToffeeWeb? E.mail the Editor"

You can see how old it is – the terminology is seriously outdated. And the number of responses I have had in the last 20+ years since that message has appeared every season on ToffeeWeb? I think you probably know how many...

It's simply fucking awful. Put your female empowerment and PC notions away and just look at it. It's awful.

I'm not denouncing anyone and I agree that the word 'misogyny' is nowadays used as a broader stroke than it used to be. That's the problem with language, it evolves and not all dictionary definitions retain their usefulness.

But that is the reality. When people talk about ‘casual misogyny' they are not talking about ‘hating' women, they are talking about the discriminatory frame of mind that dismisses female achievement as automatically less important than the male equivalent.

That doesn't mean that everyone has got to be interested in exactly the same sporting spectacles. Like the majority, I enjoy watching that which inspires me which broadly speaking means it has to be at a level I've only aspired to.

Where that changes is when I have a personal attachment. Therefore, I can feel ‘proud' when the Everton ladies do well, even if I don't actually watch them play. I guess it's the total indifference I can't relate to.

Yes, the BBC are completely OTT in the way they talk up the level of interest in the women's Euros, but I can live with it (well some things get negative comments) because I do think it is important that society strives to make sure that everyone is given a positive role model.

:-),"...this kit looks like a fucking flamingo threw up its bluefish lunch all over a T-shirt."

:-),,,1,15:19:48,,82.2.50.200,ok,19747,07/20/2022 15:19:48,overdrive,reader,,,no,
1257445,42374,toffeeweb,20/07/2022,Nick White,,I may be wrong but I thought the lack of transfer money was due to FFP restrictions and not because we can’t afford to spend. Also that the stadium finances are outside of FFP. ,I may be wrong but I thought the lack of transfer money was due to FFP restrictions and not because we can’t afford to spend. Also that the stadium finances are outside of FFP. ,,,1,15:24:56,,78.149.28.114,ok,21817,07/20/2022 15:24:56,nlwhite1978@talktalk.net,reader,,,no,
1257446,42376,toffeeweb,20/07/2022,Dan Brierley,daniel.brierley@airbus.com,"Paul O'Neil 202, what a great post. Some the shouts on here are just "Wow!"

One of our players was brave enough to speak out about his mental health problems, and then gets targeted on here for a shirt that had nothing to do with him?

The world is thankfully moving on from the toxic masculinity of 'men were men when I was growing up'.

I think the shirt is absolutely fucking awful, but I am proud that Everton are trying to shift boundaries and push social diversity and inclusion with this shirt choice. Just hope they would have got the design right!

I'm with Paul O'Neill at 202. I'm just stunned by the extreme emotions this fairly innocuous kit has apparently stoked.

Talk about ‘first world' problems.

Btw, isn't the Palermo FC home shirt pink with black trim? And no-one it seems takes the piss outta them... how strange! 😉

OK, Si - I will give you that one! Doesn't change the crap shirt but in the wider context...

My apologies if I misconstrued your post. Are you suggesting that the club chose a pink shirt to encourage diversity and inclusion? If that's the case, is not the club guilty of stereotyping sections of the community?

It will be the only Everton kit I buy this season as I'm not keen on the new home shirt. Hopefully next season's offerings will be an improvement across the board!

Dan, your desire for equality and progress is admirable.

Don't castrate men on your journey. Masculinity has a real purpose and overall positive contribution in society. if you think effeminate men is the way forward, you're nuts (pun intended).

Was thinking of returning the pink one, just in case someone tried to lamp me at the match should I be wearing it, and thought it was the away shirt.

But on second thoughts, I thought "No". As Paul # 202 said, let them try it. Doubt it very much that person would be on their feet very long.

By the way, the pink one looks nice on, so I just might go and buy the new pink away shirt!

Rob #232, more than 25 years ago I went into a client meeting (mostly women) wearing an electric pink polo shirt. The director said, "If men only knew how hot they look wearing pink, they'd wear it more often." Every woman around the table agreed. And since then I've always had one in my closet.

I just hate pink as a football shirt color.

I've got little interest in Ladies football, I definitely enjoyed watching the women's tennis at Wimbledon a lot more than the men (no jokes, I'm being serious!) and I was absolutely amazed at the speed the women were reaching when watching the world championship marathon on the telly the other day.

Live and let live, I've just watched the British kid, Jake Wightman, winning the 1500 metres to become world champion right now and, although I'd never heard of him before, I think I'll remember his name forever now!

If the opinions were about the shirt color and/or design only then say it is ugly etc. Many on here have given valid reasons, such as yourself. However, others seem to have chosen to use the color of the kit as an excuse to type what they know they shouldn't say.

The references linking solely the color of the kit to "skirts", the "gay" in the neighborhood, etc are simply wrong. It isn't about being politically correct, it is about being human. Seriously, how is it okay for a commenter to attempt to identify a person's orientation by the color of a shirt?

Those references were neither germane to the topic nor constructive in any way. They were meant to be derogatory and were stereotypical slurs. Those that cannot see the difference then contribute to the mindset that produced the comments by defending them on here.

And yes, I don't like the kit, not because of the color, but because it looks amateurish and only half-done and the badge is located half off a pattern of similar color, obscuring it. Plus, the shirts look cheap, baggy, and ill-formed, like the tee-shirts you used to be able to buy during spring breaks at Fort Lauderdale.

I think they are basically the same thing. To answer you directly, I've no interest in our women's team, couldn't name you a player. I have some passing interest in the national team and may record tonight's match to watch later. Same with rugby, don't watch Saracen's ladies but might catch the national team (especially as they win everything!). And I've mentioned golf, but also would catch a bit of women's tennis occasionally on Amazon (but more the men's game)

It's called preferences not misogyny. The latter is a very combustible term to be bandying around and should be reserved for when it actually happens.

Funny also out of 2 of the potential buyers there comes a "What have you got a problem with" challenge? Time to look at the Psychology behind pink as a sports top again, it seems.

I've a full slate of sports watching as it is including men's and women's tennis, athletics, etc so I don't have time or desire to look into something suddenly created trying to latch onto an existing history of another unconnected team.

In the same way, if we suddenly started a men's Everton of Australia team, I would view it the same way.

From the Kenwright foundation that keeps on taking from us and giving nothing in return (no, we have not had any good times for the last 40 years). This is really the first time in over 60 years as a Blue that I feel it's not worth it anymore.

ps: I am against this colour because colours (like numbers) seem to represent something in the collective subconscious.

Why are revolutionary flags red? Why do people not want to live at No 13? Pink is not a strong colour. Weak colour, weak team.