Everton introduce Club View and Virtual Venue for new stadium

Club View membership will go on sale as an option to Season Ticket Members in January 2025, with membership priced at £1,200 per person. Concessions are restricted to Senior and Young Adult in this location, at a discounted rate of £900.

You also get £10 towards food/drink and a programme.

I assume that £1,200 includes the cost of seat, and isn't just for the membership alone? I only ask as there is a debate going about this on another website.

If the package includes the price of a season ticket and is discounted (£900) for under-16s and OAPs, that might represent reasonable value to some.

It might also indicate that the prices at other parts of the ground would also be relatively reasonably priced given that it's a brand new stadium.

However, if the £1,200 is for membership alone, that would be quite out of range for most people and would signal that a more than significant price hike is on the cards when the club make the announcement next month.

The Club View membership includes a seat in the East Stand. The membership is for league games only, as is the food and drink.

Virtual view is now available.

If you mean the upper tier, Pete, that's right. About the central 30% or so.

Maybe this is a push in case there's reticence to be that high up. Hard to really tell until the “virtual” view becomes available.

If it was just me then I may have done it. But I have tickets with an OAP and 3 under 18, their markup would be significantly more.

I don't mind paying a bit more next season. Just hope they keep concessions for kids and OAPs at similar reductions as now.

Virtual email just sent out by the club.

Is that with instalments option?

They've given the concession prices on the £1,200. It's £900 for us oldies and young adults.

Maybe they’re monitoring TW!!

The £900 concession is probably too much a jump from the £250 the U18s pay and the £300 the OAPs pay.

The email could be read as membership only.

Jeff, yes that includes your seat.

It looks to include a seat. That's the way I read it 'Club view membership includes prime halfway seating in the East Stand upper tier".

I think it's the season after next when we'll see the true scale of demand, when the novelty has worn off a little. Overcook the price hike and demand may drop.

No apology necessary, mate.

It looks to include a seat. That's the way I read it 'Club view membership includes prime halfway seating in the East Stand upper tier"

Spot on, mate.

I've just watched years of turgid shoite to guarantee my seat and I don't think I'll be able to afford it.

Fat finger syndrome. 😱

Don't forget, that incudes £10 per game food and drink credit!

Most of the stadium will have fairly decent views although it's difficult to tell from the 'virtual viewer' as the field of view is set too wide, everything looks so far away.

You wouldn't want to pay the same price for a seat in the back row of the furthest corner of the stadium, I'd have thought.

Especially as it appears that a number of the seats in fairly central (but not premium / hospitality) areas of the current Goodison Road stand have been displaced with premium seats in the similar areas at BMD. People in these GP seats are understandably not happy.

Whether these "displaced persons" will get first pick of the Club View seats in the BMD East Stand, or will take their place in the successive tranches of sales already announced, remains to be seen. Some might already have opted for a more expensive premium seat in BMD West or East Stand.

I'm only 8 years a season ticket holder, so I'm guessing that I'll be high up at the side, unless I can shell out £1200, in which case I'll be high up in the middle. A bit like the back row of the Top Balcony. Bring oxygen.

This is, and was always going to be, the result. A fantabulous new stadium has to be paid for and recoup some return on investment!

This will also make the stadium an attractive venue for other events – an exclusive zone for gigs, US football etc fans with cash to burn?

Hopefully, it means that season tickets for the regular and faithful can be kept at a reasonable level. I sure hope so.

So there could be all those who presently sit in the centre sections of the Upper Bullens, Main Stand and Top Balcony vying for the central area of the East stand — if they're prepared to pay the £1200/£900 price and get the chance due to their tenure before they're all taken by those further up the tenure ladder.

The moan-o-meter will go through the roof!

But it's my choice if I want to do that and I accept that prices have to go up for us to be more financially adept.

Being entirely selfish, when we come in future years we will have a much better chance of getting seats and we will have a view. That is the trade-off for revenue.

The diehard season ticket holders who are having to dig very deep for seats in a less favourable area (but hopefully to not watch rubbish) versus the occasional visitors who may pay a premium but who will get a seat nearly as good.

I sincerely hope that you diehards are looked after properly and us distant locals can support you more often and more easily than at present.

Does anyone know why they have chosen not to have any lettering on the seating?

I'd have thought EFC or Everton would have given it more of a personal identity, as good as it is, I think it lacks a little bit of soul and a general lack both inside and outside of the fact it belongs to Everton Football Club.

Does anyone else think this?

I've got a pancreas I can sell "as is"... I won't tell the buyer that it doesn't actually work.

Come to think of it, I could sell my brain on the same basis.

I'm hearing stuff like that will be done when Laing O'Rourke hand the stadium over to the club.

I am a fan of the lack of lettering in the seats. The stadium speaks for itself. It's unique.

I'm confident the branding elsewhere will commence once our club takes over the stadium in 2025.

Which is just as well, because I have looked in my Virtual Wallet, and discovered I am virtually skint! :-)

Surely top price regular season tickets are going to be close to the £1,000 mark on their own. You are not going to get hospitality packages for £200 a year?

The club has to make money somehow and other released packages have been snapped up quickly.

I think it would have been done when the seating was being installed.

As I say it's all individual opinion, I see nothing wrong with those that like the plain seating, I just personally think it would have been more of a clear indicator that this spanking new home belongs to Everton Football Club, not just a great stadium on the docks with no identity.

I suppose even our identity at Goodison Park is beginning to dwindle now too mind you, we play most of our home games like the away side anyway.

Got me thinking watching the Champions League highlights of last night's games the likes of Villa Park rocking against Juventus.

Most modern-day Evertonians have barely seen a memorable night at GP in the last 35 years, a few Cup ties aside.

If there's a time when malaise is about and a fresh start on and off the pitch, it's probably now.

“It's not on top of your season ticket price. £1,200 covers your membership which includes your half-way line seat to watch the game, access to private concourse and the other benefits listed.”

It's not really hospitality, no meal included, there is £10 credit towards a pint and maybe a chance of spotting Royston Drenthe though.

Located centrally within Level 3 of the East Stand, Club View will be the only space of its kind inside the stadium and offer access to an exclusive bar and prime elevated halfway line seating, as well as a host of additional matchday benefits.

Prime halfway line seating in the upper tier

Why are some finding it difficult to understand?

Ha ha ha - good un, mat.

If you work out that £1,200 for a full priced membership for the 'club view' includes a free programme which would save £76 and a £10 voucher for each match which is a total of £190, makes the seat cost just under a grand per season and an even better deal for concessionary memberships. Whilst this is a lot dearer than many would pay for prime seats at Goodison, it does seem to represent good value.

Some thought that ordinary seats would cost circa £1,000 which in my opinion would be too much of a hike, therefore, given the cost of these prime seats, it would seem that the club aren't going to fleece the fans at least in the first season at the new ground, but will keep the prices at a relatively affordable rate, well that's what I hope will happen.

If you don't ask questions, no matter how daft, you'll never give yourself a chance to learn the truth, it's not always a matter of being part of the awkward squad.

I have had a season ticket for over 50 years, but seeing I sit with my son who has 22 years and my Grandson who has 16 years, we will have to wait till the people who have had a seat for 16 years before we can select our seats, as obviously we want to sit together.

I just hope there will be some seats on the side of the pitch left as my knees wouldn't stand the up and down out of your seat that happens to those sat behind the goal.

Of course you're correct, but if a doubt exists in somebody's mind, isn't it better to check it out? I first posed the question very early in this thread, and as I said, only because another site was having the debate about what was included in the price.

Anyway, now we all know for certain what is included, we can move on.

I think the doubt comes as it seems such a good deal, side view seats, credit for food, programme, possibly meeting Lacinda Traore 😜, and it would seem jumping the tenure queue I presume, but I don't want to seem like an idiot asking that.

I believe that the length of tenure will dictate whether or not a current season ticket holder will be able to purchase a seat in the 'club view' location.

Those with 23 years will have first dibs, therefore I think that many of those fans will want to sit in those prime seats, which is perhaps a way of the club rewarding their continued loyalty?

Fred#58.

And we all know for certain because it's quite clear in the blurb. If you can't understand the blurb you're in trouble.

Now we can move on. 😉

The price includes VAT, NI, PAYE, UTFT and KAG. 🤣

But does the £1,200 include VAT? :)

I can't afford it anyway, so I'm out! Now, where is that piggy bank of mine hiding, It'll have to be raided (again) in January.

Brian, I quite clearly understood the 'blurb' and only posed the original question because others elsewhere seemed to be confused.

Rather than me stating what I'd read and how I'd read it, I opened up a question, which has now been answered quite informatively and elegantly by you and others, now we can move on!!

Anfield has a capacity of 61k. Old Trafford 75k. The Emirates 60k. Spurs stadium 62k. Newcastle 52k. West Ham 60k. Is it a nightmare getting away from them? It will be no different at Bramley-Moore Dock.

Mine is £740 for the park stand, with those new seats being released and lots of benifits for the £1,200 then I doubt they will charge anywhere near that price for other parts of the ground, I am basing the price increase on full adult tickets and my guessing would be around £900- £950 for an adult season ticket, in the new stadium, I feel the junior and seniors will be the ones that get a bigger hit on the new stadium.

Some protests are taking place over the pricing of senior and under 18 season tickets, all round the Country, I believe Everton will still provide these, but maybe they will try and gain say 30% increase on such tickets, going off the pricing of the halfway tickets.

I still think and believe normal adult tickets without concessions will be under the £1,000 barrier.

I think the club will have to do it incrementally but I suppose, we're going to have to accept that, to get back to being competitive, we have to generate more revenue.

And whilst I hope the new owners will pump money into player purchases and player development, let's not go down the reckless route of Moshiri that got us into trouble.

Whether or not they would go to that ratio is doubtful, as far as I am aware, they would still give the option for a supporter to sit down in the rail seating area, even with safe standing, but there is that possibility going forward, to increase the capacity.

Can you imagine a blue wall of just under 20,000 in the South Stand? The Royal Liver Building will be shaking. :-)

As I've said previously, Schalke get over 60,000 for league matches with safe standing whereas when they host internationals and it's down to 50+ thousand as it has to be all seated.

Don't ask me the technicalities, but it can increase the capacity.

At away matches, everyone stands up anyway, often, nowhere near their seat!!!

I think my main concern is that BMD is surrounded by water on three sides, so after the game everyone will be leaving in the same direction.

My other concern is that we still don't know about arrangements for dropping off and picking up or, as far as I know, what plans are in place for the Soccerbus. Some fans still talk about the promised additional rail link but that isn't going to happen before next season, if ever.

Move on!

I don't think any public body is going to meet the huge cost of building a station on a viaduct. Re-opening St James (Baltic) station is estimated to cost £100M and it's in a cutting.

Dropping off at BMD was covered somewhere in the planning application, together with ''soft'' road closures allowing for access and egress.

I don't think that anything I've posted was meant to cause offence or ruffle any feathers, but obviously I was wrong.

Lots of pictures and information.

I'm getting that you don't have much of a sense of humour.

The only personal thing I posted was the soup and cardie comment after you asked me what you should have for lunch.

Lighten up and let it go, mate, it was meant as a joke. 👍💙

I imagine there might be some crowd management in place, especially where this is a potential bottleneck, such as Sandhills.

For example, at West Ham after the game, they do this with stop-and-go boards manned by stewards (also used at Wembley after gigs and heading to Wembley Park station). West Ham is a similar sort of distance between ground and station as BMD and Sandhills.

At Man City, where the tram is immediately outside the ground, they use the long and winding barriers similar to the process used at airport security. I expect that things will become clear over the next few months.

Rob, forget the big, looking at those steep stands, I might have to invest in a walking stick!!

Liverpool City Region Combined Authority officers are working closely with Everton, Merseyrail and Network Rail to develop plans for a Fan Management Zone to manage increased numbers of passengers on match days and for an additional stepped access to the station platform for use at times of high footfall.

My personal plan will be to stay at BMD for a pint and let the crowds disperse.

I'm with you, Allen!!

It won't happen now, but I wish they'd built this into the stadium plans, not that it would stop the bottleneck, but looks like we'll be relying on existing infrastructure.

BMD virgins unite.

If I buy a season ticket in a railed seating area and the Club want to increase capacity at a match e.g. a Derby game, they're going to make me stand up when I don't want to?

So it will be interesting to see if rail seating areas are not included in the season ticket sales, and they'll be used only for 'walk-up' (stand-up?) sales of tickets.

Could anyone in the first tranche of tenure sales please confirm if the rail seats are available for season ticket purchasers.

I have been reading up on rail seating but still somewhat uncertain. If it is decided to employ the area for standing, are the ticket holders given a specific "seat" and required to stand there? How would this increase capacity and just how is the capacity increased and the crowd controlled?

Additionally, what is the seated capacity of BMD and the capacity with safe standing fully employed?

Rest of the prices should be out any minute.

https://www.evertonfc.com/season-25-26/season-tickets/pricing-grid

You started off quite positive ............

The seat I hope for is more than double so you've done well.

120% increase for me.

On a serious note, a huge pat on the back for Everton Football Club from me. These are very fair prices for a spanking new stadium.

Well done to all involved.

I'm semi-positive, we all knew the prices would go up, you can't expect to sit in business class rather than cattle without paying a bit extra.

I know THAT feeling for sure!

The cheapest at Modor across the park is £713, but of course you need to convert that to Euros for their buyers.

When I read your comment, a supporter of the manager in the past, I now know that his time is up.

He kept us up in 2022-23 when Lampard was probably taking us down.

He kept us up in 2023-24 when we were subject to two separate points deductions.

We have regressed this season as there does come a point in time when the sale of the better players and the purchase of inferior replacements takes its toll. If he is not replaced by an experienced manager who knows the Premier League and the major limitations of this squad, we might struggle to avoid the drop.

There won't be too many under 40 years of age who will shed a tear when we depart Goodison Park. It passed its sell-by date many years ago and it only holds good memories for the older generations.

Goodison has become an exasperated morgue and it's clear that most people have had enough of another manager, even if they are aware of the circumstances he has had to deal with since he became the Everton manager.

Our players lacked guile, they lacked speed of thought, they lacked numbers higher up the pitch, and they lacked partners. Above all else, the players lacked confidence, and I'm not sure how they are going to suddenly find it.

I hope I'm wrong and, despite our weaknesses, Dyche can get Everton playing on the front foot (at times); otherwise, there really is no point in even going to the game anymore – that is my own logical opinion.

I can understand zones like the big section on the main stand at Goodison, but the whole upper tier centre is barmy.

The upper central section of the East stand isn't exclusive.

It's a more expensive option for sure but season ticket holders will have their chance to buy seats in that section.

If you're not being entertained, the crowd goes quiet and gets increasingly disgruntled.

I love my trips to Goodison, but it's not been a pleasant place to be of late. I prefer the away games. The atmosphere is a lot better.

Still, I'll be up Wednesday night for the Wolves match.