Recent Reader Comments

• Well you certainly cant criticize TFG for not maximising income from non footballing events at the stadium. I would imagine that will increase over time and hopefully some of that revenue created will help the club compete financially in the transfer market. I hope that they sort out better transport infrastructure than currently exists as that may prove a negative for anyone booking it as a concert venue. I would remind TFG that this is first and foremost a football club with a world class stadium, and not a world class venue for non footballing events with a football club attached....
  Brian Harrison in Everton's Chief Revenue Officer describes club's stadium strategy
• Meh.. but we do need a squad of players rather than just 11....
  Si Cooper in New 3-year deal for Vitaliy Mykolenko: “We want to finish much higher”
• Mark (12) and Laurie (13), you are both assuming the people who attend those standalone (and therefore premium for those interested) will act just like your average STH.rnrnAs many are likely to be out of town visitors you might find they actually find the walk to and from the ground part of the experience. As long as they aren’t all looking to leave and head for local transport you may find they will be much less bothered by ‘transport provision’....
  Si Cooper in Everton's Chief Revenue Officer describes club's stadium strategy
• “I\'d love to understand how much additional revenue the club targets to achieve from the stadium (outside match day and naming rights) but never have I heard anyone cite a number...”rnrnI don’t know about targets but won’t the (much more important) actual results be in the published accounts as it is revenue that needs to support the amount spent on players?rnrnI think people really spend too much time looking for the negative....
  Si Cooper in Everton's Chief Revenue Officer describes club's stadium strategy
• Mark, what exactly are you expecting to see? Those events have sold over 200,000 tickets between them, that\'s not a bad share of that revenue for the club inside 12 months....
  Andrew Ellams in Everton's Chief Revenue Officer describes club's stadium strategy
• Mark # 12,This may also be an area where sub-standard transport provision will harm the appeal. That is the elephant in the room. ...
  Laurie Hartley in Everton's Chief Revenue Officer describes club's stadium strategy